About
Us

H&M Foundation

The H&M Foundation is a non-profit global foundation, privately funded by the Stefan Persson family, founders and main owners of H&M. It’s an independent legal entity operating beyond the company’s value chain with its own staff, strategy and board.

The mission of the H&M Foundation is to drive long lasting positive change and improve living conditions by investing in people, communities and innovative ideas. Through partnerships with experienced organizations around the world, the H&M Foundation works within the areas of Education, Water, Equality and Planet. In addition to this, we can also provide emergency relief.

Since 2013, the family has donated 1.3 billion Swedish krona ($177 million/€144 million) to the H&M Foundation.

Our vision is to improve lives by creating a better tomorrow.
Our strategy

Our mission is to act as a catalyst for positive change for people and communities. We want to enable real impact through partnerships with ambitious goals.

Impact on two levels

Through partnerships with experienced organisations around the globe, the H&M Foundation works both on a global scale, creating systemic change with transformative programs, as well as in local projects to directly address urgent needs.

We inspire and push our partners to be innovative in their methods in order to develop and break new grounds. By involving people in what we do, we create awareness and real impact.

Our purpose

Karl-Johan Persson, Board member of H&M Foundation and CEO of H&M tells the story about H&M Foundation:

”When my grandfather, Erling Persson, founded H&M in 1947, it was with a long-term perspective and with strong values.

My father, Stefan Persson, passed on the philosophy and his message to me growing up was that our family can, and should, contribute to positive change, also beyond the company sphere. It was in this spirit the non-profit H&M Foundation was founded.

H&M Foundation seeks to achieve real change, approach challenges in new ways and engage people in making a difference. I’m proud to see that the entrepreneurial spirit and the values within H&M are now also built into the work of the foundation.

The H&M Foundation is a long-term commitment from my family and the work has just begun.”


The H&M Foundation is a non-profit global foundation, privately funded by the Stefan Persson family, founders and main owners of H&M. Its mission is to drive long lasting positive change and improve living conditions by investing in people, communities and innovative ideas.
CONTACT US

H&M Foundation
Mäster Samuelsgatan 46A
106 38 Stockholm, Sweden

+46 (0)8 796 55 00
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