Innovation

Our aim is to speed up meaningful innovation that can help solve the greatest challenges our society has ever faced and thereby protect living conditions for people globally as well as safeguarding the planetary boundaries.

Digital Accelerator Program for GCA 2020
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Fast tracking innovation and maintaining sanity in lockdown

Our Innovation Accelerator Program for the Global Change Award winners is designed to accelerate the development of their innovations to reach the market quicker and therefore driving change in the fashion industry. This year, our Accelerator delivered knowhow from an impressive list of guest speakers, but it also played an important role in giving a sense of belonging and moral support to our winners because of the pandemic.
Picture illustrating our Planet First program
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USD 100 million invested in partnership to reach a planet positive fashion industry

Cotton is certified, recycling is on the rise, value chain processes are improved – but it’s not enough. We need to look at the whole system and see how it can be changed from the ground up. With an ambition to find a truly sustainable solution for the fashion industry, non-profit H&M Foundation and The Hong Kong Research Institute of Textiles and Apparel (HKRITA) extend their collaboration for five more years in a new initiative called the Planet First program. Ground-breaking technologies are already being tested.
Dropping blend textiles in the Green Machine
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Breaking barriers for textile recycling

For the first time textile blends can be recycled at scale. Together with our ambitious research partner HKRITA, the forward-thinking textile manufacturer Kahatex, and a research team made up of retired, but exceptionally passionate and committed scientists – the fashion industry has taken a huge leap forward in the quest on creating a more sustainable fashion future.
A textile recycling system developed by HKRITA and H&M Foundation
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Transforming habits – and old rags

As a non-profit foundation, our job is to influence the entire fashion industry to rethink how fashion is made, worn and reused. Why? Because there is no planet B. But the industry can’t solve the problem alone, they also need to have their customers onboard.
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Three things you can do today to create a better fashion future

As a non-profit foundation, our job is to influence the entire fashion industry to rethink how fashion is made, worn and reused. Why? Because there is no planet B. But the industry can’t solve the problem alone, they also need to have their customers onboard. So, let’s do this. Learn more how you with a few simple choices, can contribute to a better planet for generations to come.