
Activities within Inspiring Storytelling
If we want change at scale, doing good is not enough. We must also communicate inspiring stories that can help change mindsets of what is possible. This can contribute to changes in beliefs, attitudes, behaviours, rules, regulations and policies and in the end help to realise the UN Sustainable Development Goals 2030.
To help us on this mission, we have a set of skilled and successful strategic partners:
UN Foundation
The UN Foundation helps the United Nations build a better world. The H&M Foundation’s partnership with UN Foundation was initiated in 2019 and aims to create a more equitable and sustainable world, and to advance the UN Sustainable Development Goals.
Fotografiska Stockholm
Since January 2021, the H&M Foundation has a partnership with Stiftelsen Fotografiska, which uses photography as a medium to shed light on societal issues. Together we aim to raise awareness around sustainable development, planet and equality. As part of the collaboration we will create an annual exhibition at Fotografiska in Stockholm, the world’s largest exhibition space for photography.
Heart 17
H&M Foundation is supporting Heart 17 since its launch in 2021. Heart 17 is a global social enterprise bringing people and business together to accelerate the 17 Sustainable Development Goals throughout the world. The initiative aims to spark hope among young and accelerate change using the powers of creativity, innovation and partnership.
Challenging stereotypes and old truths
We have also worked with several campaigns to put the spotlight on a specific issue and ignite a discussion. Below are some examples of this.