Many of the amazing healthcare workers, who work ceaselessly for long hours without breaks, often also need to commute for hours every day. At the same time, this time of year is peak season for many hotels and with the current pandemic outbreak many hotel rooms which have been booked will not be used.
“When we needed to cancel the award ceremony of our innovation challenge Global Change Award, we were left with hotel rooms for the winners and guests. Giving these rooms to those who stand at the front line, fighting to help ill people – often with the worry of falling ill themselves – felt like the natural thing to do”, says Clara Alderin, project manager of Global Change Award at the H&M Foundation. “From the response we have received, it is clear that the need for hotel rooms is huge and we are now appealing to more companies, organizations and hotels to give their booked hotel rooms to healthcare personnel to ease their situation.”