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Global Program for Equality

Together with humanitarian organisation CARE, the H&M Foundation invests in women’s economic empowerment by equipping women in poor communities with the tools they need to start, develop and grow their businesses.
Our goals

100,000

women entrepreneurs in low-income communities have developed and grown their businesses.

7

countries will be showcased to successful business models to inspire more women to become entrepreneurs.

1

pioneering Global Report will be launched to show the value proposition of investing in women’s enterprise development.

100,000

women entrepreneurs in low-income communities have developed and grown their businesses.

7

countries will be showcased to successful business models to inspire more women to become entrepreneurs.

1

pioneering Global Report will be launched to show the value proposition of investing in women’s enterprise development.

Photo: CARE

Women and girls around the world are disproportionately affected by poverty and discrimination. In all regions, women spend at least twice as much time as men on unpaid domestic work, but are often not allowed to make decisions that affect their own lives.

Women from the poorest communities worldwide reveal enormous potential. Despite difficult circumstances, they can successfully change their own – and their family’s – future.

EVERYONE BENEFITS

In Phase 1 of the Global Program with CARE (2014-2017), we learnt that when women have access to the right skills and tools, their confidence increases to take on leadership roles and take the leap to become entrepreneurs. Regardless of their background.

In addition, when women have earnings on their own, they tend to invest a bigger proportion of their money in their families and communities than men do. When women benefit, everyone benefits.

We want the world’s poorest women to move from survival to success by supporting them in the development of their businesses.

FROM LOW TO HIGH MARGIN

Through the second phase of the Global Program, we will reach 100,000 women from low-income communities in seven developing countries worldwide. We will ensure they have what they need to become successful and empowered entrepreneurs, and to further develop and grow their businesses.

By supporting these women with further skills training and other relevant tools, they can go from running businesses with low margins to start to increase their margins. Some will be able to employ people, or take loans to further expand or invest. These developments will benefit communities at large.

Men and boys and other local stakeholders will be involved to change gender norms.

In the program, CARE will also develop successful, scalable and proven enterprise models, to inspire more women to become entrepreneurs.

On a global level, CARE will present an evidence-based report to influential stakeholders, which will showcase the economic and social value of investing in enterprise development with women from low-income communities.

“It is fascinating to see how women gain power once they believe in themselves.”

Reintje van Haeringen, Director, CARE Nederland

The impact of this program goes far beyond earning an income. Women are encouraged to rely on their inner strength, and they start making decisions within households and communities and take more control of their lives. They are a catalyst for positive change in their societies and change the world for generations to come.

OUR GOALS

  • Empower 100,000 women entrepreneurs from low-income communities worldwide to develop and grow their business.
  • Showcase successful business models in 7 countries to inspire women to become entrepreneurs, ensuring they have the right conditions to succeed.
  • Launch a pioneering Global Report on the economic and social value of investing in women’s enterprise development.

MEET THE ROLE MODELS

Meet five of the inspirational role models CARE has worked with, who motivate women from poor communities to realize their dreams for a better future. The role models have an underprivileged background themselves and raise awareness regarding the barriers they have had to overcome to reach their full potential. Learn more at CARE Skillpower.

RESULTS FROM PHASE 1

Here you can download the report from phase 1 of this project, taking place 2014-2016.

SUMMARY
Focus area: Equality
Project: Global Program for Equality
Country: Guatemala, Ivory coast, Jordan, Peru, Sierra Leone, Sri Lanka, Yemen
Partner: CARE
Project period: 2017-2020
Total donation: 60 million Swedish krona
Women reached by 2020: 100,000

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