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Wired’s New Moves featuring Erik Bang at H&M Foundation

Tech magazine WIRED’s New Moves series in collaboration with H&M focuses on those making positive steps to shift the industry’s approach to sustainability. Listen to our Innovation Lead, Erik Bang, explain how we work disrupt the fashion industry.

“The fashion industry is relying on finite resources, it’s over producing, over consuming, and has a really big footprint on water, land, CO2, and biodiversity,” says Erik Bang, Innovation Lead at the H&M Foundation.

Erik’s work seeks to remedy these flaws and has seen the development of the groundbreaking Looop system. It’s the stuff of science fiction – an old garment goes in, a new garment comes out.

Learn more at WIRED INSIDER.