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The most sustainable pair of jeans yet

Global Change Award winner Unspun just launched the Genesis jeans, breaking new ground on how to make our favourite garment more sustainable. Producing a single pair of jeans today requires an immense amount of water and energy, and produces a significant amount of pollution. Designed for circularity and disassembly in accordance with the Ellen MacArthur Jeans redesign program, the Genesis jeans solve for these challenges by combining disruptive innovations such as Resortecs and Eon – also previous Global Change Award winners.