Just transition
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Why decarbonisation needs more than technology
Decarbonisation is usually measured in tonnes of carbon. Not in jobs, livelihoods or the women at risk of losing them. With low-carbon technology being introduced in factories, more manual tasks…
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What shaped our thinking at Global Fashion Summit – and what we brought back
At this year’s Global Fashion Summit, much of the conversation centred on how to decarbonise a complex global industry. But beneath the technical discussions sits a more fundamental question: who…
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Shaping industry conversations
When key actors are missing from industry conversations, solutions risk being unrealistic, ineffective, or unjust. Our work to ensure that critical perspectives shape decisions is not a question of representation,…
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How a perception shift helped redesign a circular system in Bengaluru
In Bengaluru, a six-year perception change campaign did more than change attitudes, it helped redesign an inclusive circular system. The approach combined behavioural insights, storytelling, social experiments and specific actions…
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Why fashion is less circular than ever – and what it’ll take to change course
Over the last decade, circularity has been one of the loudest conversations in the textile industry. Today, resale platforms are growing, innovative solutions are gaining traction and circular business models…
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“The choices we made in the difficult years shaped the factories we run today”
Meet Kajari Hossain – a fictional factory owner from Dhaka, imagined in our science-based scenario Reweaving Fashion & Textiles 2050. Her voice is rooted in research, inspired by today’s industry…
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25 years that changed fashion – and how sustainability rewrote the rules
From the Y2K bug and low-rise jeans to large language models and TikTok tutorials. As 2025 ends, we’re not just closing the books on a year, but on the first…
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Inclusive circularity: designing circular systems that work for both people and planet
The path to net zero isn’t only about cutting carbon, it’s about redesigning the systems that shape our lives. In fashion, this means rethinking how we make, use and value materials, and ensuring that the shift to circularity…
